Picking a credit card processor might seem like a simple afterthought with everything else a business owner has to contend with – you sign up with the first credit card processor that comes up in a Google search or based on a friend’s recommendation and move on to the next punch list item. It’s nothing, merchants might think, to spend an inordinate amount of time thinking about.
In reality, selecting a credit card processing company entails much more if you want to truly save money and reduce stress. It’s actually a very important decision, for many reasons. Merchants should thoroughly research credit card processing companies and do their due diligence before selecting a provider.
First off, a small business owner will want to work with a credit card processing company that offers favorable rates. But while low rates may seem enticing, the retailer must check the fine print carefully and research if there is a catch. Some credit card companies claim to offer the best rates and then surprise their customers with hidden fees, locked-in, long-term contracts and harsh termination penalties.
Security is of utmost concern in the credit card processing industry, where fraud runs rampant. Security is extremely important. Really, almost every credit card company can claim that their network is secure. Almost all credit card readers and gateways these days have security and PCI compliance as a baseline standard required by industry regulations. Customers feel safe using credit cards for payment, even though identity fraud has become a common problem – and credit card companies protect the cardholder. But for a merchant, knowing your credit card processor will have your back in a questionable fraud situation, is really important for peace of mind. To prevent credit card fraud, merchants are discouraged by card processing companies from manually keying card payments, and encouraged to swipe, dip or tap on the terminal.
NRS Pay, National Retail Solutions’ credit card processing service, offers two easy and approachable credit card processing options. The very competitive Clean Rate plan is only 2.49% plus 10¢ per swipe, dip or tap, and a $10 monthly account fee. You can also choose the Cash Discount Plan to completely offset transaction fees. Cash Discount costs a flat $49.95 monthly fee, which is waived when processing volume hits $18,000 per month. Customers pay a small surcharge on credit card transactions, which is not assessed when they pay with cash. In the industry, this is commonly known as a “Cash Discount Program”. NRS Pay Cash Discount can save a store owner a lot of money, especially if customers often pay with credit cards.
The return on investment in NRS Pay is substantial in the long run, both in terms of saving money and giving merchants peace of mind. Plus, there’s no surprise fine print and there are no hidden fees; everything offered is straightforward. NRS Pay prides itself on its integrity, transparency and customer service.
NRS Pay also uses state-of-the-art, PCI-compliant technology to ensure that customers’ personal information is kept fully secure during credit card transactions, via a safeguarded online system. This is absolutely imperative. All NRS Pay processing devices and its payment gateway are linked to the provider network via a secure connection. When integrated with the NRS POS system, the card reader handles transmission of all sensitive information, and none of the data is accessible or stored within the POS system.
In addition, NRS Pay employs a precise, clear and clean accounting system. Statements are easy to read and understand, reducing unnecessary anxiety, keeping merchants at ease so that they can completely focus on other aspects of the business without worrying about credit card acceptance.
National Retail Solutions (NRS), parent of NRS Pay, is the leading provider across the United States of point of sale (POS) systems for independent retailers. NRS, a subsidiary of IDT Corporation (NYSE: IDT), is known for its honesty, reliability and commitment to helping its clients succeed. Choosing a credit card processing company is really about reputation and trust. A retailer should never wonder if he’s being ripped off. NRS Pay’s superb Customer Support team is available to help businesses via phone, email and live chat.
Contact the NRS sales team today at 833-289-2767 or visit nrspay.com to learn more and choose the best processing plan for your business.