#1. Be Ready for High-Volume SalesNow that Covid is waning, plan for a busy holiday season. Make sure that you have double-checked all your inventory. To do this as efficiently as possible, invest in a high-tech Point-of-sale system that will track all incoming merchandise, notify you when inventory is low, and keep you on top of all the best-selling items.
Most technology can inform retailers about the best times to invest in products rather than waste money on bearish merchandise that won’t sell. Peak shopping season is around the corner, so there’s no time to waste. The last thing you want is to have angry customers complaining about sold-out merchandise and a lack of inventory stock.
#2 Prepare and Enter New InventoryIf you have an e-commerce store, having a fresh and up-to-date inventory is an excellent way to increase foot traffic and online sales, which will bring in more revenue. Preparing your inventory in-store can be stress-free with your POS. To schedule your point of sale for new inventory, you will need to add the new items to your inventory list, and then update your point of sale to reflect the new inventory.
#3 Prepare Promotions and Promotional IdeasOnce you have ensured that you are stocked up on seasonal products, begin promoting your store! Promoting your seasonal items at the right time can maximize sales and profits. Most POS software systems already include data analytics and sales reports based on seasonal trends to inform retailers about the popular and unpopular items in their stores.
Consider setting up promo codes, advertisements, and signage. If local laws allow it, put signs outside of your store that will make people curious to stop in. An online social media presence can boost awareness as well, leading to conversions and higher revenue. An online presence can help expand your network. Consider using an email marketing platform such as Mailchimp to stay in touch with loyal customers. Consider hosting some events at your location. The best marketing strategy is spreading happiness.
#4 Set up an Employee Time CalendarThe end of the year is a busy time for businesses. Employees may want time off to celebrate the holidays, or they may be working extra hours to get things done before the new year. Set up a separate calendar for the end of the year to help you keep track of employee time off. The best way to set up an employee time calendar for the holidays will vary depending on the workplace however, here are some tips to remember:
- Plan Ahead: One of the best ways to ensure an organized and smooth holiday season is to plan. This means creating a calendar or timeline of key events and tasks and assigning specific deadlines to them. This will help employers ensure that everyone is on the same page and that no deadlines or important tasks are missed.
- Communication is key: For employees to be able to plan for the holidays effectively, employers should reiterate any specific dates and hours that employees will be required to work, as well as any other important information regarding the holiday season.
- Consider employee wishes: When creating an employee time calendar for the holidays, it is important to consider your employees’ wishes. For example, many employees may want time off for Christmas or New Year’s, while others may want to take vacation days during other parts of the holiday season. Employers should try to be as accommodating as possible, while still meeting business needs.
Every POS has a timesheet for employees to clock in and out. Train your employees to use this properly. “A pro tip is to use your scheduling software reports to identify your top salespeople. Then schedule those people during your peak hours.” Here is what Elie Y. Katz has to say about the holiday schedule:
“The last thing you want is for your customers to be angry that they can’t shop at your store because it’s closed. That is why it is essential to adjust your hours accordingly. It is advisable to stay open later and extend your hours during the entire holiday season. If you have other competitors, it is best to expand your hours, especially since customers may want to go to the store that is open the longest,” Mr. Katz said. “If a store has long business hours, is in the holiday spirit, and has all the items customers need, you are well on your way to starting the holiday season on the right foot.”
#5. Add Holiday Graphics to the Customer-facing ScreenNow comes the creative part! Adding holiday graphics to the customer-facing screen on a POS system. One way to do this is to add a graphical element that is scheduled on a specific date or holiday. Another way is to add a banner that is always displayed on the customer-facing screen.
And don’t forget store decorations! “While ensuring you have enough inventory for your business, you should also decorate your store to be in the spirit of the holiday season. Stores that decorate for the holidays instill a positive feeling in their customers, making their shopping experience more enjoyable,” Mr. Katz says. “The more decorations in the store, the more energy and excitement customers will feel when they walk in.”
Be sure to ask about training and support to learn all the features of your POS system. With that, you have set your business up for a smooth holiday shopping experience. The holidays are a busy time of year for businesses. With the right measures in place, your Point of Sale system can help you make the most of this time. By taking the steps outlined in this article, you can ensure that your Point of Sale system is well prepared and running smoothly, allowing you to focus on delivering excellent customer service and boosting your profits. With a properly functioning Point of Sale system, you can make the most of the holiday season and grow your business.
For more information about how the NRS POS can help your business with planning for the holidays, please contact our team, or call (833) 289-2767. We’ll be happy to assist you!